The optical unit works according to a Total Internal Reflection (TIR) principle to direct the emission. It comes to life when light passes through the material, but only a minimum
Designer Spotlight: Matthew Weatherly
Let us introduce you to Matthew Weatherly, a very talented and prolific designer who works at BDI, which is our favorite media company whose tag line is “Driven by Design”.
Matthew studied Scandinavian design, architecture and woodworking at Denmark’s Design School and added to this body of knowledge graduating with an Industrial Design degree from the Pratt institute. Obviously heavily influenced by the Danish modern style and inspired by a love of nature, Matthew strives to merge maximum functionality with minimal materials.
Matthew’s work has been recognized internationally through awards, exhibitions, and publications. Matt is originally from the Midwest but relocated to Northern Virginia a decade ago, where he lives with his wife and young son.
In October of this past year he was recognized by the American Society of Furniture Designers’ with two Pinnacle Awards: one for the Corridor Bar unit and the second one for the Sequel Wall desk. In December of 2014 he was awarded the Eddy award presented by the Contemporary Design Group (of which we are proud members). He won for the Corridor media cabinet which is one of our best sellers. All of these products are examples of what his influence is – very reminiscent of the Danish look that was very popular in the mid 1950’s. Both awards recognize design quality and the Eddy award is also based on five criteria – Design Aesthetics, Creativity, Consumer Relevance and Appeal, Use of Material, Manufacturing Execution and lastly Functionality.
Matthew has designed many products for BDI – the Cascadia, Format, Sequel and Semblance desk systems, and the Cavo and Nora media units. He is constantly inventing new looks, and with the tech savvy direction of Bill Becker (The B in BDI), all of their products are of the minute.
Author: Sklar Furnishings